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(NLSN) show beer sales rose 34% year-over-year for the week ending on March 21. Sales accelerated in the first three weeks of March, the company said, with its beers growing 24% compared to a year ago.Ĭorona Hard Seltzer, which launched in early March, is also off to a “strong start,” according to a company earnings release.īeer and other alcohol are rising in sales this month as Americans are being forced to hunker down in light of the coronavirus. Constellation said sales of its beer brands grew 8.9% for the first three months of this year, with Modelo and Corona being its top sellers. CEO Bill Newlands said in an earnings call the brand has “ample supply to meet consumer demand” and doesn’t expect shortages in the near term.Ĭorona’s coincidental name with the virus hasn’t dented sales. (STZ) handles the distribution and import of Grupo Modelo’s beers in the United States. Grupo Modelo is ready to enact a plan to “guarantee the supply of beer” if the Mexican government decides to include breweries as essential, according to a statement. Best price on ceramic Corona beer tower dispensers guaranteed Fast shipping across Canada & the US.
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Video: How to know if you should still be traveling yet Buy Corona beer tower online at BeverageCraft.Photos: With cities on lockdown, animals find room to roam.With Chesney, it was all about his straightforward, down-to-business performance and musicianship, of which there was much. Alternating arenas, the occasional amphitheater, and 22 stadiums, Chesney’s return to the road after a year to make The Big Revival has been met with raves from USA Today, People, The Tennessean and as The St Louis Post Dispatch wrote this week, “The show didn’t come with much in the way of frills or other trappings some other artists may need to keep fans interested. 1s gets back to 2015’s The Big Revival Tour. With “Wild Child” cresting the Top 5, the man with 26 No. Corona Light is doing a very special, intimate night with the only country artist on Billboard’s Top 10 Touring Artists of the Last 25 Years in Miami. The campaign kicks off Monday, May 11 – and Chesney’s “Drink It Up” commercials will be airing in rotation with Corona Light’s other two current spots through August 28.Ī one of a kind Chesney concert experience tags the current spot.
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The TV spot featuring the 8-time Entertainer of the Year will air nationally on a platform of TV networks including ESPN, ACM, Food Network, Bravo, Discovery, SyFy, FX and TBS – and is set to deliver over 125 MM targeted impressions over the campaign. ‘Drink It Up,’ to me, is the ultimate invitation to the dance – and they got that in the commercial,” the man The Wall Street Journal calls “The King of the Road” says. “I loved they took us off the beach and went to the heart of the connection: the music, me, the fans… because I want songs that capture people’s lives. With onscreen graphics that say “Less Ordinary” and “More of What Matters,” stadium footage is married into a performance of a lifetime. “When they heard The Big Revival, they really felt we were taking the music to new places – and they really loved ‘Drink It Up.’ So, we went to Miami…”Įnlisting award-winning director Paul Dektor, helming the entire Corona Light campaign as well as Dove’s Choose Beautiful, the :30 second spot captures the intensity of Chesney’s live show, the way what we share with our friends marks us and how magic happens in odd moments. “Corona Light reflects so much of what the No Shoes Nation is about: chilling out, friends, fun, the way we spend time together – but cool as much as anything,” Chesney says. 1 Billboard debut, the high energy “Drink It Up” seemed like a logical fit for the campaign for the iconic imported light beer.
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But when he dropped The Big Revival, his 13 th No. starting on May 11th, 2015. Chesney has made Corona Light part of his last six tours – and anchored one other flight of TV spots for them.
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“Drink It Up”, written by David Lee Murphy, Rodney Clawson & Vicky McGehee, will be the featured song in Kenny Chesney’s Corona Light commercial to air throughout the U.S.